Vinothkumar K

The Shift in Search Behavior and the Promise of GEO: Search engines are evolving at lightning speed. Gone are the days of traditional search results where users sifted through multiple links. Thanks to advancements in AI-powered search technologies like ChatGPT, Gemini, and Google's AI Overviews, users are now receiving immediate, summarized answers to their queries—without ever clicking through to a website.

Your Rankings Aren’t Enough Anymore - You’re ranking on Google. Traffic used to be steady. Then suddenly, it starts dipping. But when you check positions, nothing dramatic has changed. Here’s what has.